new twitter features

The New Twitter Features

By: Joe Prasad
Category: Social Media
June 15, 2012

Twitter has been continually working to make its deceptively simple 140 character interface more attractive to users as well as making it more useful.  While we haven’t seen much lately, that has all changed in the past few weeks.  Twitter has been working in the background and has unveiled a new logo as well as [...]



sacramento-social-media-marketing

Businesses Find it Difficult to Convert “Likes” and “Tweets” to Buys

By: Joe Prasad
Category: Social Media
September 16, 2011

These days, social media is a major undertaking that preys on the minds of all aspiring business owners. Its prevalence is such that many businesses consider it to be their main source of sales. Twitter, LinkedIn and Facebook, among many others, seem to offer a direct route to potential and repeat customers. However, while many [...]